In an interview by British Telecom TV, Crunchfish’s Chairman Joachim Samuelsson talks about how the company is digitizing the proximity with technology enabling touchless gesture interaction in AR/VR and with Crunchfish Connected ARTM technology in m-commerce and social applications.

The 8-minute interview was recently made at the conference Internet of Banking & Payments 2017 in London, where Joachim Samuelsson together with partners, were keynote speaker at the opening day of the conference.

The two technologies offered by Crunchfish
Smart interaction for enterprise AR
Crunchfish offers efficient interaction technologies for enterprise AR solutions. Interaction challenges in industrial environments are driving demand for user-friendly ways to engage with AR smart glasses. We offer touchless interaction by gestures and contextual awareness technology that enable users to interact and handle information faster, easier and safer.

Convenient and secure m-commerce
Crunchfish Connected ARTM technology enables convenient and secure mobile proximity payment. It also provides proximity marketing in-store or between people outside the store. This unique offering is digitizing in-store m-commerce and it is our firm ambition to provide the drivers for m-commerce applications and set the market technology standard.

Contact information
Joachim Samuelsson, executive chairman
+46 708 464 788


About Crunchfish
Crunchfish develops and markets Augmented Reality technology for m-commerce and industrial and social applications. The product Touchless A3D® makes it possible to control devices with gestures and aBubbl® enables AR in any third-party application. Crunchfish’s technology is licensed to both hardware manufacturers and application developers and are currently available in devices and applications from global players. Crunchfish is listed on Nasdaq First North since 2016. The company was founded in 2010 and is based in Sweden. Visit for more information.