In an interview by Internet of Business, Crunchfish’s Chairman Joachim Samuelsson addresses the bottlenecks in mobile payments and presents a solution for Zero-Friction AR-based M-Commerce.

Read the article Crunchfish aims to make mobile payments swimmingly easy

Crunchfish & Partners key note speakers in London
Crunchfish’s chairman, together with Øresund Fintech-partners, deliver a keynote at the number one event on Internet of Banking and Payment in London on November 21-23, 2017.

The theme of the presentation, on the opening day of the conference, is Disrupting the Payment Ecosystem with Zero-Friction AR-based M-Commerce.

Partners to present are:
– Victor Sandberg, CEO & Co-founder of pej
– Joakim Wallin, Head of Cards, Resurs Bank
– Johannes Ivarsson, Head of Future, Smart Refill

Crunchfish’s mobile proximity technology applied to in-store m-commerce offers a faster, safer, more simple and flexible payment solution than paying with cards or any other mobile payment solution in the market. As an additional important benefit, the technology also enables a next generation in-store personal service delivery as well as efficiently integrating loyalty programs and handling of coupons.

The purpose of the London-based conference is to provide a platform for the entire industry ecosystem to discuss the evolution of IoT payment solutions and products. It will examine innovative solutions that are making customers’ lives easier while simultaneously considering issues that are preventing widespread implementation of IoT and how to overcome them.

More on the conference at

“Finally, it is easier to pay with your smartphone than using a credit card. I look forward to present how we, together with partners, can create a win-win for the industry, including consumers, business owners and suppliers of payment solutions, where we offer both a better customer experience and a faster and more simple payment solution.” says Joachim Samuelsson, Executive Chairman of the Board at Crunchfish.